udex

UDEX was a private equity backed UK firm with industry leading methodologies for controlling the quality of product data used by retail supply chains. As marketing director I led the redesign of the brand and launched new product collateral, a redesign of the user interface and the marketing website for entry into the US markets. A key success was the successful acquisition of Best Buy as the first major US retailer to adopt the UDEX solution as part of a multi-million dollar master data management project.

New logo and corporate identity aimed at appealing to retail supply chain partners.

New website built by Form in collaboration with Method at the direction of UDEX marketing team.

Case study for Campbell Soup Company.

Email customer newsletter.

Email campaign targeting retail supply chain decision makers featuring a white paper, case study and webinar.

↑Back to Top